MOTORSPORT RESEARCH DEVELOPMENT - In Formula 1 the Red rises again. It rises from the ashes of an agreement signed with FIA in 2019 of which most of the details are unknown. One yes, however, and it concerns the development and research on E10 fuel that today is partially used to fuel the new era of Formula 1 single-seaters. We are not here to talk about the advantages and disadvantages that the agreement may have led to the Scuderia di Maranello in the design of a machine, who said of his driver Charles Leclerc is a "beast", but how motorsport has always been fertile ground for the study and development of cutting-edge solutions to be brought back in the production of road vehicles that we use every day.

How motorsport contributes to the development of road vehicles

Historically, car and motorcycle racing have always been fertile and economical grounds for field testing new technologies to be installed on series cars. Among the best that have been put under the magnifying glass we find reliability, performance elements essential for a racing vehicle, but also strength of the frame, engine performance and with the increase in sensitivity to green solutions also less polluting electric motors and fuels. Among the manufacturers most active in this regard are Psa (with Ds Automobiles, Peugeot and Citroën), Ford, Hyundai and Toyota, and Ferrari. The latter has been included in this list much more recently than the others and in particular is engaged in the study of electric motors and fuel E10, in collaboration with the partner Shell.

Synthetic fuels, the future of car power

The F1 cars are a new generation and have brought many innovations to the stage. These include E10 fuel, a mixture of 90% fossil fuels and 10% plant-derived bioethanol. The Formula 1 project, however, is to get to 2025 with 100% sustainable fuels. The oil company Shell has thus assumed a fundamental role in the analysis and study of ecological fuels for F1 of the present and the future.

"It is definitely a huge change, but a fundamental step to make Formula 1 more sustainable," says Binotto, Ferrari team principal. "F1 has always been a platform for innovation in terms of performance, reliability and technology, and from now on it can also be a platform for sustainability. Total electrification is not the only solution, we believe that there are other solutions such as, for example, hybridization with fully sustainable fuels".

If full electric is not included for the top car category, it is for other categories, mostly promised by Alejandro Agag.

Motorsport and the development of electric motors

To date there are numerous races with vehicles powered by 100 electric motors: Moto E, Formula E, Extreme. But not only that, 2022 did not have time to start that we already saw a mixed competition. Audi has decided to participate in the Dakar with three totally electric vehicles, never tested before. The cars, one of them driven by the Rally Champion Carlo Sainz, after an initial hesitation, proved to be able to manage very well among the dangers of the desert winning and placing in the top positions in many stages.

The vehicles and the full electric racing cars have allowed today to have cars with rechargeable engines with equal acceleration, if not superior to a combustion engine among the most powerful. In this field, however, there are still many limits to be studied and solved: price, battery maintenance, distribution of charging stations, autonomy, the main ones.

Not only engines and fuels but also tyres

The contribution of motorsport to road car improvements is not limited to the technologies that make them up or to engine power systems, but also to tyres. Single-seater races with open wheels usually have smooth, grooved tyres only in case of rain. Formula E is an exception. Michelin, the sole distributor of tires for this series provides the teams with only grooved tires, just like those from the road. This, however, single-seaters only run on city circuits and in races there is no tire change in case of rain. And it is precisely on the conditions in case of wet asphalt that the studies focus.

Uno degli elementi che viene osservato è la reazione delle gomme con la pioggia, in particolar modo relativamente al fenomeno dell’aquaplaning. Questo è infatti un fenomeno molto pericoloso per gli automobilisti, anche per i più esperti, compresi i piloti da corsa.

Read also ---> The market value of Esports

Tempo di lettura: 4 minutiFERRARI WILLIAMS - If you say F1 think of Fangio, Lauda, Senna, Ascari, Schumacher, Hamilton and many other champions. Almost no one at first thinks of those who very often are behind the scenes and who have created the stables that provide the cars to the drivers. Two of them are Enzo Ferrari and Sir Frank Williams. What hides behind their success?

The myth of F1, drivers and its men: Ferrari and Williams

Formula 1, initials F1 is the highest category of open-wheel racing cars on the circuit defined by the International Automobile Federation (FIA). The category was born in 1948 (in place of Formula A, in its turn risen only two years earlier, in 1946), then becoming a world character in the 1950 season. Every decade has had its own quite precise appearance: in the 1950’s the front-engined cars dominated; in the 1960’s the rear-engined car, devoid of spoilers; in the 1970’s there was a great development of the aerodynamics of the Formula 1 car; The 1980s were characterized by turbo engines; the 1990s by electronics; from the 2000s onwards, by competition between major car manufacturers.

But who were the men behind the success of the "Circus"? At first glance, the names of the greatest drivers of all time come to mind: Fangio, Lauda, Senna, Ascari, Schumacher, Hamilton. Almost nobody, at first, thinks of those who have allowed drivers to become the legends that they are today: garagists. If we come to think of them then the two most resonant names are Enzo Ferrari and Sir Frank Williams, the two cornerstones of the two largest teams of all time: Ferrari and Williams. Let’s find out how out of the blue these two men have built a great empire.

Scuderia Ferrari: Enzo Ferrari’s dream

Enzo Ferrari was born in 1898 in Modena. From a young age he helped his father, who wanted him to be an engineer, in the family workshop. The premature death of his father and older brother Dino forced him to take command of the family and with it he inherited all responsibility. After being forced to leave the war effort, in the First World War, he began to work in various engineering companies, starting with the famous FIAT. His future began in 1919 when he found a job at CMN, a small mechanical company in Milan, whose partner was Ugo Sivocci. Thanks to his intervention he became assistant to the testing of cars, which led him to compete in some motor racing competitions.

Two years later, in 1920, he began his official career as a driver with Alfa Romeo. Iconic is the 1923 Savio Grand Prix, which wins, and in which Ferrari himself said he received what will later become the symbol of the car manufacturer he founded. The prancing horse was given to him by Paolina Bianconi, mother of Francesco Baracca, with the promise that if he put it in his race car, it would bring him luck.

The birth of Scuderia Ferrari

After a long pause for personal problems, Enzo Ferrari was called back by Alfa Romeo to found what would later become the Scuderia Ferrari. The economic crisis in 1933 led Alfa Romeo to retire until 1937; shortly after Ferrari retired and created the Auto Avio Costruzioni (AAC) based in Modena. Due to the war, for fear of bombing, in 1943 Enzo Ferrari moved the AAC to his new factory in Maranello. After the war Ferrari created "La Scuderia Ferrari", the sports section of the car manufacturer Ferrari, which existed since 1930 but was formed under the name of 1947. On the occasion of the first Scuderia victory in F1 Ferrari will say:

«When in 1951 González on Ferrari, for the first time in the history of our direct comparisons, left behind the "159" and the entire Alfa team, I cried with joy, but I mixed with the tears of enthusiasm even tears of pain, because that day I thought: "I killed my mother".»

Since 1950 Ferrari has never missed a single F1 Grand Prix. A famous phrase reads: "the drivers pass but the Ferrari remains". Indeed " Enzo Ferrari founded the Ferrari, but this returned him fame and immortality.

Frank Williams: from a telephone booth to boxes all over the world

On 28 November 2021 Sir Frank Williams left us, the one who together with Enzo Ferrari helped to raise the name from F1. His arrival in the highest category begins as a pilot, but unlike the Italian entrepreneur, his driving skills are not excellent and will leave very soon. His passion, however, is such that he can not stay away for a long time and begins a career on the other side of the circuit. For a few years he limited himself to being a mechanic for other car manufacturers until in 1966 he founded his team: Williams Racing Cars.

Before arriving in the top category, he appeared in Formula 2 and Formula 3. The first race in F1 was in 1969 with a car built with an old chassis bought from the Brabham model. The first car completely built by the Williams team was in 1972, but was destroyed at the opening race by the driver Pescarolo. The special thing about that period was that the stable was administered by Williams from a telephone booth. The economic situation was so disastrous that it could not pay the electricity bills, which was then disconnected. The situation improves when he gets sponsorship from Marlboro and Iso Rivolta.

It was the failure of the ISO and the consequences that led Frank to leave the stable and buy, together with the engineer Patrick Head, a carpet shop in Didcot. It will be in those funds that will be born, in 1977 the Williams Grand Prix Engineering, the current Williams Racing.

All the successes that have characterized the team since 1977 to date we all know them well. They were the fruit of the passion, dedication and commitment of a man who from the races had joys and sorrows. It was a very reckless ride in a road car that forced him to drive for the rest of his life, even if it was the wheels of a wheelchair. Despite this, he never left the paddock, and it was his presence and his strength that made the necessary contribution to the success of Williams Racing.

Yes to funding for the Imola Grand Prix until 2025

Tempo di lettura: 4 minutiBUDGETS SOCCER TEAMS - The Covid-19 pandemic has also made its impact felt in the sports sector, especially in the world of football. Empty stadiums meant zero receipts from ticket offices, but merchandising sales have also been reduced. While income halves expenses remain unchanged and this has led to budget gaps for virtually all Italian clubs, but there have been exceptions.

The situation of the winner of the 2019/2020 Serie A championship

The situation of Inter can be easily guessed from some excerpts taken from the official communication released by the club.

"The year 2020/2021 has been significantly impacted, for its entire duration, by the consequences on the socio-economic context, in our country and globally, of the pandemic from Covid-19 and the measures necessary to ensure the safety of public health and productive activities.

In this context, consolidated revenues amounted to 364.7 million euro. The year recorded a loss of € 245.6 million, to which mainly contributed the zeroing out of tender revenues from the closure of the stadiums (as compared with 2020 when the closures began in the first days of March), the contractual reductions of the sponsors due to the impossibility of granting benefits by the Company and the liquidation of sports-related relationships.

The Club promptly undertook a policy of rebalancing, with two primary objectives to be pursued: the achievement of financial stability and the maintenance of the competitiveness of the team.

The Company’s strategy is focused on monitoring costs, with the aim of adapting the business to the changing reference context in a timely manner, continuing to invest adequate resources in the evolution and growth of the Club.

An important result has already been achieved with the significant increase in the value of sponsorships. The entry of Socios.com and Digitalbits and Lenovo’s positioning upgrade attest to the Club’s continued global appeal."

Similar case for Juventus

The same applies to the Nerazzurri for Juventus, whose official note reads as follows:

"For a correct interpretation of the data it must first be noted that the year 2020/2021 has been significantly penalized - as for all companies in the sector - by the continuation of the health emergency related to the pandemic from Covid-19 and from and income from management rights players, with a consequent negative impact both of an economic-patrimonial nature on operating income and equity, and of a financial nature on cash flow and debt. These negative effects were partly offset by higher revenues from broadcasting rights as a result of the postponement of certain national and international competitions from the previous year due to the pandemic. resulting restrictive measures imposed by the Authorities. The pandemic has influenced to a significant extent - directly and indirectly - revenues from tenders, revenues from sales of products and licenses

The year 2020/2021 therefore closes with a consolidated loss of €209.9 million, compared to the loss of €89.7 million in the previous year. In detail, the increase in loss for the year was mainly due to lower revenues of EUR 92.7 million, both related to the effects directly attributable to the pandemic on revenues from tenders and sales of products, licences and others (EUR 47.9 million in total)both lower income from management rights from footballers (€ 128.8 million); These negative effects were partly offset by higher revenues from broadcasting rights (€68.9 million, of which €63 million related to the above-mentioned largest number of matches played during the period). We also note the positive performance - despite the difficult environment - of revenues from sponsorships and advertising, an increase compared to the previous year, as well as the increase in revenues of e-commerce, which partly compensates for the inevitable drop in revenues from the physical retail channel. Operating costs increased by €35.2 million, mainly due to higher charges on staff members who were fully and regularly paid in the period under review; the change is due to the fact that this item benefited in the previous year from lower costs related to individual renegotiations with members of staff related to the pandemic environment. Depreciation, write-downs and net provisions were overall stable".

Milan budgets in comparison

As for Milan, however, we still do not have the official budget situation that will be approved in October 2021 to be compared with the two previous teams. The first rumors, however, speak of a bill in red for about 100 million euros. The figure is very high, but downsized compared to the 194.6 million negative recorded in the 2019/2020 season. The Europa League revenues, the return to the Champions League and certainly also the reduction of salaries contributed to the improvement. The search for new partners and sponsors was also important, reaching the conclusion of 20 new agreements.

Atalanta budget, an exception

Of all these red accounts, however, there is a great exception. It’s about the Atalanta. The Bergamo’s have, with 2020, lined up four years of budget closure in a positive. The success of the company’s policy is due in particular to capital gains estimated at a total of more than 178 million between 2017 and 2020. To these must be added, for 2020 the revenue derived from television rights for about 117 million euros.

To grow even at Atalanta house were not only the balance sheet figures but also sponsorships, first of all the close one with Plus500 trading online, companies experienced in the field of investments on the web.

The Atalanta project can be summed up as follows: selling talent to have enough money to invest wisely in the future. All without losing the objective of maintaining a balanced team that focuses on young people with good growth potential.

Football suffers, exports grow, https://finanzeinvestimenticriptovalute.it/en/the-market-value-of-esports/

Tempo di lettura: 4 minutiVINOPHILA - Even before the pandemic, but with more reason after, we began to transfer our lives online. This leads us to depend on it and to ask for its continuous updating and improvement, to make the internet experience as real as possible. One of the things that was missing until now was the possibility of being on the net and also being able to share a space with which to interact and be able to accomplish virtually everything we can do in real life. Mark Zuckerberg and his idea of metaverse intervened to give a solution to this and there are those who already make tests, like Vinophila, the first virtual Expo dedicated to the world of wine.

The metaverse

Those who follow a bit of the news about the big computer giants, or follow the science fiction world, will surely have already heard of the term "Metaverse". But let us explain what we are talking about and what is currently moving around this concept. The word consists of the prefix "meta" which means "beyond" and "universe". The metaverse’s authorship is attributed to Neal Stephenson, who uses this term in his 1992 science fiction novel Snow Crash. The novel is set in a parallel world where people can interact with each other and with the surrounding space through avatar representing themselves. Since the 1990s, the term has been used several times, especially in the video game industry such as Fortnite, but it was Mark Zuckerberg who gave a more real perspective to the virtual world.

The CEO of Facebook said he wants to give life to "an embodied internet, in which instead of just displaying content, you’re in it". The idea is to have access to a virtual place where, however, you can experience all the opportunities that arise in real life, as if we were there physically. To interact on our behalf will be an avatar, or in the most updated version, our own projection holographic. In the imagination of its modern creator the metaverse represents the "big step" of the digital revolution.

The economy of the metaverse

In the project Zuckerberg will be "a vision that includes many companies, the entire sector". All may dwell in this place, but no one shall possess it. Accessibility to interoperability will be the keywords that will guide the metaverse. Everyone can create, develop content and be present including museums, libraries, squares, gardens, shops. In order to make the experience even more immersive, Zuckerberg in 2014 purchased VR device manufacturer Oculus for $2 billion. Doing so wants to try over time to make the cost of these devices more affordable and affordable. In addition to that, the news is that Facebook is investing 5 billion a year to create all the technologies needed for this project. But for its CEO, revenues, once the metaverse is online, will not come from the sale of devices, but from the participation of as many people as possible, who will share their economy with that of the metaverse.

To be a complete metaverse must, in fact, be integrated with a functioning economy. To this aspect are pointing the top leaders of the crypto sector who want to use this tool to permanently separate traditional finance from blockchain. Participants will be able to bring with them their goods and all purchases made both inside and outside, such as apps, clothes, accessories and much more.

Vinophila

It is called Vinophila and is the first virtual Expo dedicated to the world of wine and agri-food: an immersive 3D platform where you can perform directly from your computer or smartphone all the activities that you normally do in a fair: visit stands; meet producers; require material or samples; to gain access to a tasting; participate in seminars and events; start trade negotiations. But all this will be possible remotely, via an Avatar, without moving from your office or the place where we are at that moment.

To launch Vinophila is a startup in Trieste, Labhornet, which involves different realities of the world of wine, led by Lorenzo Biscontin, manager and university professor, with a long international experience of agri-food excellence. To support them in this project there is Advepa Communication and its ten-year experience in the field of trade fairs and 3D immersive technology.

The words of the insiders

"Vinophila goes in the direction of the convergence between physical and digital environments in a single reality. It is the idea of metaverse that has been discussed so much recently and that in the vision of Labhornet is a logical concept before even technological" - Says Lorenzo Biscontin

"There are not only trade fairs - adds the CEO of Labhornet -: we think of the hundreds of events related to food that can bring to the territory a limited number of buyers or opinion-makers: with Vinophila these events can be relaunched in the world, on a much wider audience of commercial operators, journalists and simple fans, multiplying visibility and economic results".

A distant future but not so much

We are still far from the complete metaverse vision that Zuckerberg presented, but not as much as you might think. In the world there are many technologies that have similarities and that have already taken the road to be found ready when the metaverse will officially make its entry into the market. Among these there is Advepa Communication, and to explain it and Rossano Tiezzi, sales manager of the company:

"Advepa has always aimed to anticipate the times and offer the best services to its customers. Today the digital transformation sees the market projected towards the Metaverso: Advepa Communication is already part of it and Vinophila is an example of it".

Tempo di lettura: 4 minutiESPORTS MARKET - In the vast world of video games Esports, Electronic Sport, have been part of the right for years. They are sports competitions that take place in digital format and can be both occasional and professional. This is a fast growing industry that can be considered a branch of the world of Gaming but that is actually giving life to a market of its own. Around the Esports were also born new professional figures very sought after and requested. The main force of this sector lies in the public to which it is mainly aimed: young people attracted by increasingly developed and cutting-edge technologies.

The Esports market offers a lot of visibility

The case messiThis summer Lionel Messi made a lot of talk about himself. The great champion led for years Barcelona to accomplish great feats, but the Spanish club today was no longer able to afford or pay the "Pulce". For this reason, with great pain, the Argentine was bought by PSG, a French club that with the 2021 football market added several stars to its rose.

Messi, however, has distinguished himself among the many other respectable purchases. The reason is found in his engagement. The player has signed a contract of about 30 million per year plus bonus. The particularity, however, is not the figure itself, but how this is shared. In fact one part will be paid in euros, another in cryptocurrencies. The Paris Saint Germain, however, did not reveal the proportion between the two coins.

Messi paid with Psg cryptocurrency: $PSG Fan Tokens

The electronic sports sector is a booming market capable of offering numerous opportunities. The figures were encouraging even before the pandemic, but now they are even more so. In fact, in the last two years online sports competitions have reached exceptional numbers globally. At a time when the sport was stationary worldwide there were many official tournaments organized. One of them involved F1 drivers who could not climb in their cockpits and challenged in a virtual championship for charity.

Countries such as Italy are still lagging behind in this area, but they have also scored points worthy of note. The market values are in fact very high and forecasts suggest that they will reach even higher peaks. This hope is also fuelled by the continuous search for investors within the Esports sector. Many people turn their attention to this market, from spectators to important brands, from the media to consumers.

Within Esports there is a real professional sector that provides owners, sponsorships and cash prizes for the teams that compete. This aspect is one of the most important for the electronic games market and one that generates the most revenue. It is also the one that looks for major investors.

Some numbers from the Esports market

According to the Global Esports Market Report 2021, Esports' global revenues in 2020 were $947.1 million. By 2021, a growth of 14.5% is expected to reach a total of about 1,084 million. Of these 75% will come from sponsorship and media rights. This growth will be progressive also for the next years, so that for 2024 it is estimated that the export market will have a value of 1.6 billion dollars. The growth of the sector will in the future be driven by mobile devices that already now account for 45% of the technology used by the public.

To bring such great success to electronic sports is the live streaming component. Platforms such as Youtube, Twitch, Discord allow millions of people to share their gaming experience simultaneously and to be spectators of competitions of the highest level. To understand the essence of this phenomenon, we need to change our vision of the video game world in general. The Esport should be seen as the perfect combination of game, media, pop culture and sales. This is explained by Rick Yang, partner of NEA, a company that invests in Esports:

"I actually think of Esports as the mainstreaming of the game, or the pop culture setting of the game versus the pure idea of these players becoming professionals to compete at the highest levels."

How interests are distributed in the global market

The big voice in the Esports market is made by Asia and the Pacific countries where revenues cover more than 50% of the total. Next is North America and immediately after Europe with an estimate of 42 million dollars for 2023. The rest of the world hardly reaches 15% of total revenues, although Latin America is having a very interesting growth progression.

Around the Esports new professions and interests were born and will be born

The great success of Esports and its move towards an increasingly professional component meant that the demand for new professionals specialized in the sector was born. We’re talking coaches, athletic trainers, reporters, lawyers, Ceos and even mental coaches.

The resonance is such that companies and sports clubs have begun to make investments. We are talking about the likes of Intel, Red Bull, Mercedes-Benz, Paris Saint Germain, Gucci, Nike. The Esports market, always at the forefront, is also opening the doors to the digital future of cryptocurrencies. In particular the interest is addressed to the NFT, not-fungible token. This type of collaboration will lead to an even higher revenue growth, thanks to the uniqueness that the NFT offer and the possibility of increasingly engaging experiences that offer spectators.

Investing now in the Esports market, especially in Italy, can seem very risky. Most scholars agree, however, on the great potential of this sector and the excellent visibility opportunities it offers to investors.

Tempo di lettura: 3 minutiFANTASPORT MARKET - All of us have dreamed at least once to take the field with our sports idols and win important goals with them. Or how many times have we seen a match sitting comfortably on the couch and shouted coaching advice to the players on the field? With Esports and Fantasports realize both active and coaching situations. The markets of both are worth a lot of money and each have more and more. We start for example from fantasports that from a simple passion and pastime t have put on a real market that is worth a lot of money.

What are the fantasports

Fantasports are games in which participants create virtual sports formations, choosing their athletes within a park of real professional athletes. Once their team is created, the participants compete against each other, gaining points depending on the performance of the athletes chosen during the real sports events. Fantasports can be played on virtually any real sport, whether group or individual: football, American football, baseball, basketball, cycling, hockey, boxing, motorcycling, f1 and so on. As with real sports there are versions of amateur and "professional" fantasports. In fact, you can play or group with friends and choose your own rules or rely on structuring companies, some of which are listed on the stock exchange.

The fame of this type of games is mainly due to its online version, which initially exploded in the USA, and which since 2015 is also taking hold in Europe. It must be specified that the success of fantasports online was mainly due to their daily form, which is called daily fantasy sport. In this version of the game users are called to face each other in daily competitions, where you then have the opportunity to create a team, enter a contest and win prizes during the same day, or at the limit within a few days. The adjective "daily" serves to differentiate the most classic form of fantasy sport, where players are forced to choose a squad of players at the beginning of a sports season, and then deploy them from time to time during all matches of the year.

From a simple pastime the fantasports I know become real business opportunities. For example, the advent of fantasy sports online has also allowed the creation of contests with millionaire prizes. Since 2016 online fantasports have also been legalized in Italy, presenting a new product in the world of gambling.

The market value of fantasports is in continuous increase

Recent data highlight:

"The global demand for fantasport, in terms of turnover, was estimated at $20.69 billion in 2020 and should reach 48.07 billion by 2027, at a composite annual growth rate (CAGR) of 12.8% from 2021 to 2027".

These data make an impression and even more if they are compared to those of 2017 that take into account only the Italian fantasport market. In fact, at the time, the sector, which saw as the main platforms Sky, Tim and Fantagazzetta, was worth about 12 million euros per season.

The success and annual growth that fantasports have had is due in particular to the integration and progress of digital technology. The usability offered by smartphones, tablets and computers played a key role. Protagonists of the advancement of interest in fantasports was given by the marketing of number apps that have strongly contributed to the growth of the Global Fantasy Sports Market.
Another factor to consider is the increase in the youth population for market growth. However, the lack of technical infrastructure in developing economies and the lack of security related to payment transfer and data security may hamper the growth of the market. Nevertheless, growing technological advances in this field to develop more innovative offers may offer more opportunities.

Fantasport and Esports markets with great impact

During the world lockdowns, fantasports suffered greatly from the cancellation of virtually all championships in every sport. The opposite reasoning instead applied to Esports who benefited from the stop. They were for months the stage of new improvised championships. During these events the fans were able to interact and compare themselves with their idols, maybe even smelling the possibility of beating them on their ground.

Now that the world seems to be divided, however, both fantasports and Esports have increased even more. The latter because they have now conquered the public, the first because they offer opportunities for socializing between people, which we now need extremely.

Tempo di lettura: 3 minutiOLYMPIC MEDAL - After one more year of waiting, the Tokyo 2020 Olympic Games finally opened. Athletes from all over the world, even from the most remote lands, compete in multiple disciplines to earn the title of champions. At the end of the Summer Olympic Games, approximately 1017 medals will be awarded (not considering the possible parimerits). To win a medal means to become part of the Olympus of your sport for everyone, for others it also means to gain economic advantages. The International Olympic Committee does not provide for any monetary remuneration linked to the Olympic medal, but some national committees do. The differences between nation and nation are considerable, let’s look at them together.

Each nation attributes a different monetary value to the Olympic medal

The Olympic flame has, with a year of delay, illuminated the Tokyo stadium and the Olympic Games have finally had the official go-ahead. The athletes challenge each other in 51 different disciplines for a total of 339 events that will award as many gold medals (even a few more in case of equal merits). For each of them to climb on the highest step of the podium means to realize the dream of a life chased with sacrifices and sacrifices, with perhaps even some joys gathered along the way, but none comparable. For some of them, however, receiving a medal also means receiving a monetary reward.

A study by the National Olympic Committees revealed that a Singaporean athlete who won a medal will receive €620,627 for gold, €310,735 for silver and €154,946 for bronze. These figures are taxed and each medallion that receives them is obliged to return part of it to the national sports associations. Even the cash prizes that the Italian medalists receive are taxed and 42% even, since the figures shown are gross. The CONI also won the fourth place in the world for cash rewards with €179,367 for gold, €90,105 for silver and €59,789 for bronze.

However, not all the proceeds of a medal come from the national Olympic committees. For many athletes, especially those who practice a more famous sport, such as football, basketball and swimming, can also rely on sponsors. The latter, however, are often guaranteed by the Olympic Committees themselves, as in the case of Norway, Great Britain and Sweden, which through ad hoc associations guarantee receipts diluted over the years in the form of sponsorships, investments and financial incentives.

The Italian situation

The figures that today the CONI promises to the Italian medalists are not the same that it gave in the four editions of previous Games. To explain why it is President Malagò himself.

"On the idea of Carlo Mornati, which I have gladly accepted, the Junta has decided that, after four Olympics in which they have remained unchanged, we will increase the prizes by 20% gross, from 50 thousand to 60 thousand euros for bronze, from 75 thousand to 90 thousand for silver, from 150 thousand to 180 thousand for gold. An act due to athletes who in this year have made many sacrifices".

The Olympic athletes, however, have made sacrifices not only during these years but throughout the road to get here. Virtually all sports at the Olympic Games are not recognized as professionals. Receiving a salary becomes so very complicated. In order to be able to support themselves by practicing sports, most Italian athletes must join a group of the armed forces or state. For example, Fiamme Oro (Polizia di Stato), Fiamme Gialle (Guardia di Finanza), but also the Army and the Air Force, to name a few, welcome them and pay them. Within these realities athletes are paid according to their degree. The starting figures can be increased either by moving up the ranks or by obtaining some important sporting awards.

In addition to the successes achieved to make the biggest difference are the sponsorship and in this case the athletes of the so-called minor disciplines, which have only the Olympics to shine and which are often those who give us the greatest joys.

No reward is greater than the realization of a dream

Winning a medal at the Olympic Games is a dream that we all have in our drawer, even those who have never practiced a sport. Every time one of our countrymen gets on the podium, especially if on the highest one, it’s a bit like we share that glory. If we sit comfortably in front of the TV we can experience this riot of emotions imagine what they can feel and how they can feel satisfied for all the sacrifices they have had to face in the course of their lives. No monetary reward, big or small, can be worth more than the satisfaction of seeing your labors paid off.